The MVP (Minimum Viable Product) is a technique developed by Frank Robinson, an entrepreneur and startup advisor. It is a way of quickly creating and testing a product with the minimum features necessary to gather valuable feedback from early customers.
A framework that helps businesses measure the success of their customer acquisition and retention efforts. The framework consists of five key metrics: acquisition, activation, retention, revenue, and referral. The goal of this framework is to provide a clear picture of a customer's journey from the first interaction to a long-term relationship and to help identify areas for improvement.
Porter's Five Forces is a tool used to analyze the competitiveness of a market by considering five factors: the threat of new entrants, the bargaining power of buyers, the bargaining power of suppliers, the threat of substitutes, and the intensity of competitive rivalry.
